Teilnehmer beim River Cleanup Collective in Ulm, organisiert von Kaufland Deutschland

River CleanUp Collective @Danube

Together for cleaner rivers Kaufland Germany


06. September



Tuttlingen, Sigmaringen, Ingolstadt, Regensburg, Passau, Dillingen a. d. Donau, Ulm, Neu-Ulm, Erbach (an der Donau)

Baden-Wuerttemberg and Bavaria


< 250



1.520 kg

collected Waste

We take responsibility

Around 250 employees from 27 Kaufland stores and the Geisenfeld regional and logistics site, as well as their families, organized clean-up campaigns along the Danube on September 6, 2022. In Tuttlingen, Sigmaringen, Ingolstadt, Regensburg, Passau, Dillingen on the Danube, Ulm, Neu-Ulm as well as Erbach, the employees worked together to free the environment from trash.

"Every year, around 1,000 tons of plastic waste ends up in the sea via the Danube. It is one of the most plastic-polluted rivers in Europe. With our campaign, we want to show that every individual can take action and thus assume global responsibility," says Ines Rottwilm, Head of Sustainability at Kaufland Germany.

By collecting and recycling waste, the aim is to prevent pollution of the Danube and thus also of the world's oceans. In addition, plastic that is already in the environment is returned to the recyclable materials cycle, thus conserving valuable resources - in line with the principle that today's waste is tomorrow's recyclable materials.

Special finds during the campaigns included a bicycle, a car tire and a frying pan that washed up on the banks of the Danube.

Team des RCC von Kaufland Deutschland
Das Team von Kaufland Deutschland beim Müllsammeln entlang der Donau
Das Team von Kaufland Deutschland beim Aufräumen entlang der Donau